A Study Of Change In Consumer Buying Behaviour Post Covid19

Abstract

The main purpose of the study is to examine the change in consumer buying pattern post covid19. The study focuses on how consumers will shift their buying mode from old brick and mortar shopping to online. A sample of 100 consumers is collected through self administrated questionnaire in Porbandar district. The data is analyzed using pie chart analysis and the result is examined on the basis of demographic information &descriptive analysis. The study examines that consumer habits that have already begun to change will more quickly become the standard due to covid19.